Beautiful Products, Real Business Opportunity
For more than six decades, Princess House has been synonymous with elegance in the kitchen and home. From premium cookware and bakeware to stunning crystal glassware, tableware, and decorative home accents, Princess House products are designed to make everyday living more beautiful — and entertaining more memorable. The brand sits at a unique intersection of functionality and artistry, offering consultants a product line that practically sells itself once guests get their hands on it.
Founded in 1963 and headquartered in Taunton, Massachusetts, Princess House has grown into a $320 million brand with more than 30,000 active consultants across North America. The company has a particularly strong and loyal following in the Hispanic community, where the values of family, hospitality, and beautifully set tables align perfectly with the Princess House lifestyle.
Who Becomes a Princess House Consultant?
Princess House consultants are passionate home enthusiasts — people who genuinely love cooking, entertaining, and creating warm, welcoming spaces for their families and friends. Many consultants are bilingual, serving Spanish-speaking communities where word-of-mouth and relationship-based selling are deeply valued. Whether working part-time to supplement household income or building a full-time direct sales career, Princess House consultants tend to be community-oriented, nurturing, and proud to share products they truly believe in.
The opportunity attracts a wide range of women (and some men!) across age groups, from young mothers looking for flexible income to established networkers who want a product line with real prestige and staying power.
The Party Plan: Where the Magic Happens
Princess House is a classic party plan company, and for good reason — their products shine in a live demonstration setting. Consultants host in-home parties and kitchen shows where guests can touch, taste, and experience the cookware, glassware, and home décor firsthand. Seeing a beautiful crystal bowl catch the light or watching a healthy meal come together in a piece of premium cookware is far more compelling than any catalog.
These gatherings are social, fun, and culturally resonant — especially within communities where hosting and sharing food are expressions of love and pride. Catalog parties, virtual shows, and one-on-one appointments round out the sales toolkit, giving consultants flexibility in how they build their business.
What Sets Princess House Apart
In a crowded home goods market, Princess House stands out for several reasons:
- Heritage and trust: A 60+ year legacy means name recognition and credibility that newer brands simply can't match.
- Cultural connection: Few direct sales companies have cultivated as deep and authentic a relationship with the Hispanic market. Products, marketing materials, and events often reflect this community's values and aesthetics.
- Product quality: Princess House isn't fast fashion for the kitchen — these are heirloom-quality pieces customers keep and pass down.
- Range: From everyday cooking essentials to elegant entertaining pieces, consultants can serve customers at every price point and occasion.
This combination of emotional resonance and practical value gives consultants a powerful story to tell — and plenty of reasons for customers to come back again and again.
Grow Your Princess House Business with the Right Tools
Having beautiful products is only part of the equation. To truly thrive as a consultant, you need consistent marketing, engaging party content, and ongoing training to sharpen your skills.
Consultants for Princess House can use Direct Sales Tool to access ready-made marketing templates, party games and icebreakers designed for kitchen shows, social media content ideas, and business-building training — all tailored to the direct sales party plan model. Whether you're preparing for your first catalog party or looking to level up your hosting game and recruit a team, Direct Sales Tool gives you everything you need to show up confidently and grow your business with less stress. Sign up today and see how the right resources can make every party your best one yet.
