Share the Art of Memory Keeping
Close To My Heart has built a devoted following around one beautiful idea: the moments that matter most deserve to be preserved with care and creativity. Specializing in scrapbooking, stamping, and paper crafting supplies, the company offers consultants a product line that resonates deeply with customers who value handmade touches, meaningful gifts, and the joy of creating something truly personal. From ink pads and stamps to patterned papers, cardstock, and complete memory-keeping kits, the catalog is a crafter's dream.
Who Becomes a Close To My Heart Consultant?
The typical Close To My Heart consultant is someone who already lives and breathes paper crafting. These are scrapbookers who fill albums with family milestones, card makers who send handwritten notes instead of texts, and stamping enthusiasts who light up when they discover a new technique. Many consultants come to the business organically — they fell in love with the products first and realized they could turn that passion into income. They tend to be community-oriented, creative, and genuinely excited to introduce friends and fellow crafters to tools that make memory keeping more beautiful and accessible.
How Close To My Heart Consultants Connect With Customers
While Close To My Heart has evolved its approach over the years, consultants have traditionally thrived by creating hands-on creative experiences. Workshop-style gatherings — whether in a living room, at a local craft store, or hosted virtually — give customers a chance to try the products firsthand, follow along with a project, and see the quality up close. These craft nights and make-and-take sessions are powerful sales environments because the product sells itself the moment someone holds a finished card or page they made with their own hands.
Online communities also play a big role. Consultants share project tutorials, product hauls, and inspiration on social media platforms, building audiences of fellow crafters who appreciate authentic, skill-based content. A well-timed Instagram reel showing a stamp in action or a completed scrapbook layout can drive more interest than any traditional advertisement.
What Makes Close To My Heart Stand Out
In a crafting marketplace crowded with big-box retailers and online suppliers, Close To My Heart differentiates itself through coordinated, curated product collections. Customers don't have to guess what goes together — the papers, stamps, inks, and embellishments are designed to complement each other, making it easier for crafters of all skill levels to create polished, cohesive projects. This thoughtful curation is a genuine selling point that consultants can lean on heavily: you're not just selling supplies, you're offering a complete creative experience.
The company also maintains a strong identity around memory keeping as something meaningful and lasting — not just a hobby, but a way of honoring the people and stories that shape our lives. That emotional resonance gives consultants a compelling narrative to share, one that goes well beyond product features and price points.
Grow Your Crafting Business With the Right Tools
Passion for paper crafting is your greatest asset as a consultant — but passion alone won't fill your calendar or grow your customer list. That's where having the right business support makes all the difference. Consultants for Close To My Heart can use Direct Sales Tool to access ready-made marketing templates, engaging content ideas, and sales resources designed specifically for direct sales consultants in the crafting niche. Whether you want to promote your next virtual workshop, stay consistent on social media, or follow up with customers more effectively, Direct Sales Tool helps you spend less time stressing over content and more time doing what you love — creating. Sign up today and give your Close To My Heart business the professional edge it deserves.
