The Mental Wellness Company With a Mission
Amare Global isn't your typical health and wellness company. Founded in 2016 and headquartered in Irvine, CA, Amare has carved out a distinctive niche at the intersection of mental wellness and gut-brain science. Their product lineup — including the beloved Happy Juice, Happy Mind Pack, and Happy Hormones Pack — is designed to optimize key neurotransmitters like serotonin, dopamine, and GABA, supporting positive mood, hormonal balance, and a healthy gut-brain axis. With over $175M in annual revenue and more than 100,000 Brand Partners worldwide, Amare is one of the fastest-growing forces in the mental wellness revolution.
Who Becomes an Amare Brand Partner?
Amare attracts people who are deeply passionate about holistic health, emotional well-being, and helping others feel their best from the inside out. Brand Partners tend to be wellness advocates, coaches, fitness enthusiasts, moms managing family health, and professionals in mental health or nutrition-adjacent fields. Many come to Amare as customers first — they experience real results with the products and feel compelled to share them. What unites them is a genuine belief that mental wellness matters and a desire to build a purpose-driven business around that belief.
How Amare Brand Partners Sell
Amare's business model is built around social selling rather than traditional party plan formats. Brand Partners primarily connect with customers and prospects through social media platforms like Instagram, Facebook, and TikTok, sharing personal testimonials, wellness education, and product demonstrations. One-on-one conversations, community Facebook groups, virtual wellness events, and live video content are all popular formats. The "Happy Juice" product in particular has become a viral social media phenomenon, making it an incredibly shareable entry point for new customers. Brand Partners also leverage Amare's community conference calls and educational resources to deepen engagement and build their teams.
What Makes Amare Stand Out
In a crowded wellness marketplace, Amare's gut-brain axis focus sets it apart. While many direct sales companies sell vitamins or weight management products, Amare has staked its identity on the science of mental wellness — a category that is rapidly growing in cultural relevance and consumer demand. Their merger with Kyani has expanded their product portfolio and global reach, giving Brand Partners even more tools to serve a broader audience. Amare also fosters a strong sense of community and purpose, which resonates deeply with today's values-driven consumers and entrepreneurs. This isn't just a side hustle for most Brand Partners — it's a mission.
The Challenge of Standing Out in the Feed
With social selling at the core of the Amare business model, content creation is everything. Brand Partners need a consistent stream of engaging posts, educational graphics, product spotlights, and stories that cut through the noise — all while staying on-brand and compliant. That's a lot to manage, especially when you're also coaching your team, following up with customers, and living your own wellness journey.
Grow Your Amare Business With the Right Tools
Consultants for Amare Global can use Direct Sales Tool to save hours every week on content creation and never run out of ideas to share. From done-for-you social media captions and wellness education graphics to team training resources and virtual event scripts, Direct Sales Tool is built specifically for direct sales Brand Partners like you. Stop staring at a blank screen and start showing up consistently for your audience. Sign up today and give your Amare business the momentum it deserves.
